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THE INFLUENCER-in-TRAINING

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Your Strategic Position:

POSITIONED FOR PROGRESS

A personalized message from Shante - Your Comms Coach

This is major, Influencer! You’re not starting from scratch; you've got the receipts. You've built a solid house, but guess what? We're about to add the penthouse suite and the infinity pool. Your focus now is prestige, 10X leverage, and going from respected expert to industry celebrity.

1. What It Looks Like (Stuck on the Plateau)

Your business is thriving, but you're hitting a revenue ceiling—and it's annoying. You're getting invited to moderate panels (cute!) when you should be getting paid to deliver the keynote address (BIG profit!). Your media features are consistent, but they're mostly in niche-specific or smaller outlets, not the national platforms that confer Main Character Authority. Your marketing materials are decent, but they lack the prestige flex required to effortlessly close high-ticket contracts. You're working harder than you should for the price you command. This is the velocity plateau, and we’re about to blast through it.

2. What It Feels Like (Ambition vs. Action)

You feel plateaued, ambitious, and low-key bored with small wins. There’s a constant, nagging feeling of "what's the 10X move?" Your energy is high, but your recovery is suffering because you’re still doing mid-level tasks you should have outsourced months ago. You know you should be making exponentially more money, but you haven't identified the leverage points that move you from an expert to the indisputable A-lister. The fear is gone, replaced by the frustration of stalled momentum. You’re ready to sprint, but you need the high-octane authority fuel to hit the finish line of Positioned for PRofit.

3. Five Power Moves to Move to Pivot (Start Today!)

  1. Keynote or Bust (Authority): Stop saying yes to every panel. Use the AnswerThePublic tool to find the single most asked, high-tension question in your niche. Your answer is your Signature Talk—it’s what you pitch to high-level stages.

  2. Price it Like You Mean It (Leverage): Your media features justify premium pricing now. Go to a sales page builder like LeadPages and draft three bullet points for your highest-ticket offer that only your current media authority can justify (e.g., "Exclusive Access based on my Forbes-featured methodology").

  3. Dream Team List (Velocity): Stop wasting time on low-impact outlets. Use a tool like Muck Rack to create a list of five editors or producers at your absolute dream, Tier 1 outlets (think CNN, WSJ, etc.). Start following their work daily.

  4. Test the Water (Mindset): You're worth those premium fees. As a practical step, raise the price of your lowest offering by 10% today—your credibility supports it. Then, sign up for the Masterclass focused on high-level leverage to solidify your new Powerhouse identity.

  5. The Thank-You System (Discipline): Create a clear system for following up with journalists, not just after the pitch, but after the article runs. Use Zapier to automate the process of moving a featured contact into a "Future Pitch List" 90 days after publication.

4. Your Next Move Is

You’ve got traction — now it’s time for takeoff. Download the Free PR Pocket Guide. It’s your quick-hit strategy manual for tightening your story, sharpening your message, and landing coverage that actually converts. Consider it your visibility checklist for high-performance entrepreneurs ready to scale faster.

Next, step into the
Position for Profit Challenge. In just five electrifying days, you’ll learn the exact system to turn your growing influence into press features, podcast invitations, and paid opportunities. No fluff. No waiting. Just velocity. This is how progress becomes power — and power becomes profit.

Your Free Gift!

Download The "Scale Up" Media Kit Checklist: A detailed list of 20 elements your media kit must include to attract Tier 1 publications (and drop the word 'decent' forever).

DOWNLOAD NOW
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